Insight Report 8 minutes PremiumSix Months to Singles’ Day: Set 11.11 on Your Retail Calendar Coresight Research May 11, 2021 What's InsideSingles’ Day is the world’s largest online shopping event in terms of gross merchandise volume (GMV), with Chinese e-commerce giants Alibaba and JD.com being the two major players. With six months to go until this year’s event, we outline the reasons why brands and retailers should set Singles’ Day 2021 in their retail calendar. We discuss the recent performance of the annual shopping festival and present insights into the following: Examples of Singles’ Day success by international brands Actions that brands and retailers can take now to plan for Singles’ Day—across marketing, logistics and merchandise Opportunity outside China Click here to read more about Singles’ Day 2021 as we count down to the event, as well as further Coresight Research coverage of past Singles’ Day events. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: Shoptalk 2024 Day Three: A Thoughtful Approach to GenAI; Retail Innovation in ChinaEarnings Insights 4Q23, Week 3: Crocs, Herbalife and L’Oréal See Strong Sales Growth; Capri Holdings and Hanesbrands Report Sales DeclinesWalmart To Expand Its Health Footprint, Plans To Nearly Double Its Healthcare Centers by 2025US Store Tracker Extra, January 2023: US Retailers To Open 27 Million Square Feet of New Retail Space