Event CoverageSalesforce Connections 2023: Embedding Generative AI in the Marketing Cloud and Commerce Cloud John Harmon, CFA, Managing Director of Technology Research June 27, 2023 Reasons to ReadCoresight Research attended the Connections 2023 technology conference, hosted by CRM (customer relationship management) technology provider Salesforce on June 7–8 in Chicago, US. In this report, we present key insights from the two-day event, including the addition of generative AI (artificial intelligence) into the company’s cloud offerings: AI is the new UI! Companies mentioned in this report include: Rossignol, YETI Other relevant research: Coresight Research x Salesforce: Supercharging Manufacturer and Distributor Sales Productivity with Digital Commerce Insights from other recent Salesforce events: TrailblazerDX 2023, Industry Analyst Forum 2022, Dreamforce 2022, Connections 2022 All our coverage of retail technology Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Innovator Profile: Azoma—Optimizing Product Visibility for AI-Driven and Agentic CommerceAnalyst Corner: Analyzing Supply Chain Challenges and Solutions for the Apparel, Footwear and Department Store Sectors, with Aditya KaushikEarnings Insights 4Q24, Week 7: Costco, Inditex and Puma Lead with Solid Fourth-Quarter Growth—InfographicShoptalk Spring 2026 “Shark Reef” Startup Pitch: Event Format and Competitors