Insight ReportNew Retail Briefing: Oreo Launches New Flavors Inspired by Forbidden City; Tmall Gives Retailers New Tools to Innovate Storefronts Coresight Research July 16, 2019 Executive Summary“New Retail” is a model for integrating online retail, offline retail and logistics across a single value chain powered by data and technology. In this biweekly series, we cover important developments in New Retail in China and beyond. Here’s what’s happening: Oreo teamed up with Forbidden City to create a new line of sweets featuring traditional Chinese aesthetics. Tmall has given retailers new tools to redesign storefronts to boost store traffic. French luxury brand Chanel will launch a flagship store on Tmall Luxury Pavilion in August and started pre-selling its fragrance and beauty lines on July 5. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: US Store Tracker Extra, September 2025: Ollie’s Bargain Outlet and Alimentation Couche-Tard Add 3+ Million Square Feet to Total Opened Retail SpaceSycamore Partners To Acquire Walgreens Boots Alliance—Exploring the Reasons for and Implications of the $23.7 Billion Deal4Q25 Retail Inventory Insights: Execution Discipline Delivers Cleaner Holiday Exits and Turnover ImprovementWeekly US Store Openings and Closures Tracker 2025, Week 51: Retailers Announce More Than 1,000 Store Openings for 2026