Insight Report 13 minutes PremiumLivestreaming Latest, July 2022: Social Media and Gaming Platforms Become Live Shopping Destinations Coresight Research July 14, 2022 What's InsideWe present recent developments and notable trends in the global livestreaming space—namely, moves by social media platforms and online marketplaces to become destinations for live shopping, as well as brands tapping the gaming space. We offer examples of recent livestreaming events from retail companies globally. This report includes highlights from social media platforms such as Pinterest, Twitter and YouTube, as well as retail companies including Amazon, eBay, HelloFresh, Honda, Myntra and Walmart. This report is part of our Livestreaming Latest series, which provides regular updates on the variety of approaches in livestreaming e-commerce that are emerging around the world, across different retail sectors. Read the previous report in the series. Click here to read more Coresight Research coverage of livestreaming e-commerce. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Sentiment; Tariff Perceptions; Inflation Reactions—Taking the Consumer Pulse on Essentials: US Consumer Survey InsightsFinancial Sentiment Turns Negative: Weekly US Consumer Sentiment, Week 11, 2025—InfographicWeekly US and UK Store Openings and Closures Tracker 2025, Week 4: Store Closures Near 2,100 in the USWeekly US and UK Store Openings and Closures Tracker 2025, Week 1: Big Lots Set to Keep Some Stores Open in 2025