India Retail Insights: Exploring India’s Latest Super App and the Wider Super-App Ecosystem

What's Inside

As part of our India Retail Insights series, we examine India’s latest super app, Tata Neu from Tata Group, covering its core offerings, loyalty-building features and plans for growth, as well as consumer’s reactions on the app’s launch day.

We also discuss India’s super-app ecosystem as a whole, featuring Amazon, Google and WhatsApp.

Read the previous report in our India Retail Insights series, which examines upcoming initial public offerings (IPOs) in India in the retail and retail-tech sectors.