Insight Report 5 minutes PremiumAmazon Prime Day 2022 Insights: Amazon Limits Its Ambitions in Testing Times Coresight Research July 13, 2022 What's InsideSince its launch in 2015, Prime Day has become one of the most important events in the US retail calendar. Over the years, many retailers have responded to its success of Prime Day with copycat promotions, using Prime Day to gauge the pulse of such coming retail events as back-to-school and holiday sales. Our initial observations of Prime Day 2022 cover the following: Amazon’s focus on its private-label products The challenge and implications of excess inventory Rival retailers’ competing promotions Explore our wider coverage of Prime Day and our Amazon databank. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: US Consumer Tracker: Avoidance Rises and Activity SlidesThe 50+ Woman: What Does She Want from the Beauty Industry?1Q23 US Livestreaming Tracker: Consumers Seek Real-Time Engagement in the Shopping JourneyHead-to-Head in Global Convenience-Store Retailing: Seven & i vs. Alimentation Couche-Tard
