Insight Report 3 minutes PremiumAmazon India Engages Consumers with Gamification Coresight Research August 9, 2019 Executive SummaryAmazon is finding new ways to promote its mobile shopping app and drive mobile traffic in India. In this report, we look into the app-only quiz campaigns Amazon runs regularly for its consumers in India. App-only quiz campaigns are part of Amazon’s marketing campaign to promote its mobile app, increase subscribers and drive mobile traffic. With 483 million Internet users in India, about 36% of the population, there is room for growth in mobile app users. Amazon is trying to leverage this opportunity. App-only quiz campaigns can help increase repeat purchases and cross-selling. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: February 2024 Leading Indicators of US Retail Sales: Easing Inflation Signals Positivity For Retail Sales GrowthShoptalk Europe 2023 Day Two: Exploring the Roles of Web3 in the Supply Chain and “Wow” Moments in Physical RetailRite Aid Bankruptcy: What Does It Mean for Rivals?US and UK Retail Bankruptcies Latest, October 2023: Rite Aid Files for Bankruptcy
