Flash Report 3 minutesRegister for Free AccessAlibaba Launches Singles’ Day Global Shopping Festival Coresight Research October 15, 2015 Executive Summary On October 13, Alibaba Group launched its 2015 11.11 Global Shopping Festival in its Hangzhou headquarters in China. This year, Alibaba is estimating that Singles’ Day gross merchandise value (GMV) will reach $12.6 billion, up 35.5% from last year. Despite China’s economic slowdown and stock market turmoil, its e-commerce sector is still going strong. Alibaba’s Singles’ Day campaign is poised to benefit from this steady growth. The recent Alibaba-backed merger of group-buying companies Meituan and Dianping and Alibaba’s acquisition of video platform Youku Tudou have further strengthened the company’s leading position in China’s Internet and commerce spaces. This year, Singles’ Day will be more international than ever. Click here to read more Coresight coverage of Singles Day over the last few years. Please Login to read the full report. Not a member? Register for a free user account. This document was generated for Other research you may be interested in: CommerceTech Power List 2023: Unveiling the Innovators Shaping the Future of RetailRetailTech: Connected TV—Bringing the Store to the Comfort of Your SofaInnovator Matrix: Demand ForecastingGenerative AI Latest: GenAI Chatbots and Apps Are Ready for Prime Time