Event Presentation premium 4Q2017 Recap and Holiday Homestretch (Planalytics) Author By Coresight Research December 14, 2017 Key PointsAGENDA Favorable Macro Backdrop Performance to Date Bodes Well for Holiday Spending Overall We Remain Optimistic About Our Holiday Sales Forecast of 3%–4% Growth Black Friday Online Sales Set a Record, Driven by Mobile Cyber Monday Remains the Biggest Online Shopping Day in the US Thanksgiving–Black Friday Store Traffic Declined Modestly but Showed Improvement over Recent Years More Shoppers than Expected Kicked Off the Holiday Season Comments from Retailers on Black Friday Results Click here to read Coresight’s coverage on US holiday retail and gain key retail insights for 2019 and prior years. This report is for Premium subscribers only. Learn more about subscriptions here.