Event Coverage 5 minutesRegister for Free AccessSalesforce 2019 Investor Meeting Focuses on Growth Drivers and Margin Improvement Coresight Research November 27, 2019 Executive SummaryOn November 20, 2019, Salesforce held its annual investor meeting in conjunction with its annual Dreamforce conference. Salesforce raised FY20 revenue guidance to $16.99–$17.00 billion from $16.75–$16.90 billion previously and offered solid targets for FY21 and goals for FY24. Global market growth drivers include a rising digital share of GDP and increasing spending on digital transformation. Salesforce’s growth strategy is based on growth among enterprises (including “land and expand” to increase sales to enterprises) and in new geographies and verticals. The company will supplement organic innovation with acquisitions to gain technology and talent, market adjacencies and to enter new markets. Salesforce has built a customer base that offers high persistence in recurring revenue and the company anticipates higher adjusted operating margins in FY21. Please Login to read the full report. Not a member? Register for a free user account. This document was generated for Other research you may be interested in: 99 Cents Only and Family Dollar Store Closures: Implications from Shopper Profiles and Store LocationsMarket Outlook: UK Grocery—Inflation Drives Value Growth Amidst Volume DeclineHoliday 2023: Social Media Strategies—Shoppable Posts and Creator-Generated Content Can Drive ConversionGenerative AI for US Retail Pharmacies and Healthcare: Satisfying Customers through Automation and Personalization