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Amazon Apparel US Consumer Survey 2023: Understanding Amazon Fashion and Why Consumers Choose It

Our sixth annual survey of US clothing and footwear shoppers explores their preferences and habits on How many consumers shop Amazon Fashion? What do apparel shoppers think of Amazon’s offerings? How does Amazon stack up against the competition in terms of shopper numbers? Learn the answers to these questions and more as we delve into emerging and multiyear trends. 

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US Consumer Tracker: Shoppers Settle into Summer

Shoppers are settling into the summer, with the avoidance rate remaining steady for public places overall. Our US Consumer Tracker survey analysis presents a detailed update on US consumers’ behavior and expectations, with a focus on the implications for US retail.

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US Consumer Tracker: Are Consumers Postponing Travel Plans?

While most trends held steady, our data show that taking and planning trips has declined in the past four weeks, perhaps due to the inflationary squeeze on consumers’ budgets. Our latest US Consumer Tracker charts shifts in consumer behaviors, with a focus on the implications for retail.

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