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Estée Lauder Investor Day 2019: Share in Prestige Beauty Growing, Online 30% of Business, Affirms Three-Year 6-8% Net Sales Outlook

Executive Summary

On March 5, 2019, Estée Lauder (EL) hosted its Investor Day in New York City.

  • Estée Lauder is gaining share in prestige beauty, growing from 13% in calendar 2009 to 14.4% in calendar 2017.
  • Global per capita spending on prestige beauty is increasing. The company projects the global middle class will grow by 600 million people by 2028, expanding overall spending power by 50%, which will increase opportunities for prestige beauty spending.
  • Innovations and successful product launches accounted for nearly 30% the company’s net sales in the first half of fiscal year 2019.
  • E-commerce represents approximately 30% of Estée Lauder’s business in its top markets. The company expects double-digit ecommerce growth over the next three years.
  • Estée Lauder confirmed its three-year target of 6-8% net sales growth and double-digit EPS growth. The company is continuing its focus on travel retail as a growth opportunity.

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