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East To West What Beauty Retailers Can Learn From Asia’s Dynamic Retail Ecosystems

The beauty industry continues to evolve at a rapid pace in China. Consumption in China is driven by a young, affluent and demanding generation, which has led to the advent to New and Boundaryless retail. New Retail is evolving into Spectacular Retail in the West. Western retailers are increasing spending on technologies such as AI to achieve Spectacular Retail.

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