Flash ReportAlibaba Acquires Kaola to Strengthen Cross-Border E-Commerce Dominance Coresight Research September 9, 2019 Executive SummaryOn September 5, Alibaba Group announced its acquisition of cross-border e-commerce business Kaola from Chinese gaming and entertainment company NetEase for $2 billion. Kaola, launched by NetEase in 2015, targets shoppers in China by offering apparel, maternity and infant care, household appliances and other products from 9,000 brands from 80 countries. Following the acquisition, Alibaba will integrate Kaola into Tmall, and Kaola will continue to operate independently. The Kaola acquisition represents a major consolidation within the cross-border e-commerce space in China. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Financial Sentiment Falls to 14-Month Low Ahead of Reciprocal Tariffs, But Policy Measures Aim to Stabilize Economy: China Consumer Survey InsightsAI Insights: Tracking AI’s Biggest Shifts with the AI IMPACT FrameworkRetail Crime and Shrink: Lawmakers Step Up Enforcement; Retailers Double Down on Technology DeploymentsThe Sentiment Split: Optimism at the Top, Strain at the Bottom; Plus, Social Commerce Shopping in Focus—US Consumer Survey Insights
