Insight ReportJD.com (JD) to Embrace Brick-and-Mortar Coresight Research August 2, 2016 Executive Summary In China, online shopping mall JD.com is embracing a brick-and-mortar strategy to expand beyond its roots as a pure play. The company has opened brick-and-mortar service and distribution centers to tap into the home appliance market in rural China market. JD.com is also opening a pharmacy in Qingdao as an experimental step in its online-to-offline (O2O) strategy for pharmaceutical products, and is cooperating with third-party pharmacies to sell pharmaceutical products on its online platform. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Weekly US Store Openings and Closures Tracker 2025, Week 26: Kroger To Close 60 StoresFinancial Confidence Improves: Weekly US Consumer Sentiment, Week 25, 2025—InfographicSector Focus: Department Stores—Data GraphicWeekly US and UK Store Openings and Closures Tracker 2025, Week 7: Aldi and Skechers USA Announce Store Expansion Plans; Joann To Close 500 Stores