Question of the WeekWhat Is the Key Difference between the User Bases of Chinese Short-Video Platforms Douyin and Kuaishou? Coresight Research June 15, 2020 QUESTION OF THE WEEK: What Is the Key Difference between the User Bases of Chinese Short-Video Platforms Douyin and Kuaishou? A large proportion of Kuaishou’s users come from lower-tier markets in China, while over half of Douyin’s users reside in first- and second-tier cities. Brands and retailers that are aiming to expand into lower-tier cities should therefore focus on Kuaishou. This document was generated for Other research you may be interested in: Financial Confidence Reaches Five-Month High; TJX Dominates Off-Price Retail; Dollar Tree Leads Dollar Stores: US Consumer Survey InsightsAnalyst Corner: Alibaba’s Qwen Signals the Opening Act of China’s Agentic Commerce Revolution, with Charlie PoonFinancial Confidence Stabilizes: Weekly US Consumer Sentiment, Week 42, 2025—Data GraphicSupply Chain Insights for Beauty and CPG: Strengthening with Technology, Diversification and Operational Resilience
