Deep Dive | April 1, 2020 Premium Pinduoduo: What’s Driving Growth for China’s Group-Buying PlatformPinduoduo launched in 2015 and has quickly become the fastest-growing major e-commerce platform in China. In market capitalization, Pinduoduo trails giants Alibaba, Tencent, Meituan and JD.com, but recently overtook Baidu. Read More
Insight Report | December 10, 2019 Premium Insights from China: The Opportunities in China’s $1.3 Trillion Lower-Tier MarketsChina’s online retailers target the country’s fast-growing but lower-income, lower-tier cities. For decades, retailers and brands have focused on a handful of China’s “tier-1” cities that are seen as wealthier and more sophisticated. Now, retailers are looking at up-and-coming lower-tier areas for growth. Read More