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US Social Commerce Survey: How Consumers Use Social Media for Shopping—Overview

We discuss the use of social media by US shoppers, as part of our report series exploring social commerce. Based on findings from a Coresight Research proprietary survey, we explore how consumers use social media platforms to research, discover and buy products across multiple categories. We also consider spending on discretionary categories and the impact of influencers on US social media shoppers.

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4Q19 US Retail Inventory Tracker: Higher Inventory Turnover Due to Solid Holiday Sales and Disciplined Approaches

In our quarterly US Retail Inventory Tracker reports, we analyze inventory trends among those US retailers listed in the Coresight 100. We look at the inventory levels of various retailers in 4Q19 and assess why levels may have changed from the year-ago period. The coronavirus crisis means 4Q trends will not be an accurate guide to 2020, but those retailers heading into the storm with cleaner stock levels will enjoy an advantage over more heavily stocked rivals.

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Amazon India and Flipkart: Head to Head

India’s marketplace-led e-commerce landscape is far less developed than China’s or its Western counterparts, but it’s growing quickly, from just $39 billion in 2017 to an expected $64 billion in 2020. Homegrown marketplace platform Flipkart realized this early on and enjoyed nearly unrivalled dominion over the Indian market until Amazon entered the fray in 2013.

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Esports: How Brands Can Leverage Gaming To Reach Targeted Audiences

The esports industry is seeing a growing number of viewers, particularly with the impact of the ongoing coronavirus outbreak meaning that people are spending more time at home on their devices. We discuss how brands and retailers can leverage the rising popularity of competitive video gaming to sell and market their products, particularly in China and the US.

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US Social Commerce Survey: The Impact of Social Media on Shopping Behavior

We discuss the use of social media by US shoppers, as part of our report series exploring social commerce. Based on findings from a Coresight Research proprietary survey, we explore how often consumers use social media platforms to research, discover and buy products across multiple categories. In addition, we consider the impact of celebrities and influencers on US social media shoppers.

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4Q19 US Earnings Season Wrap-Up

Fourth-quarter 2019 retail earnings show that many companies across the retail industry saw strong growth. However, our coverage of the Coresight 100 reveals that the CPG and department-store sectors bucked this trend, with the latter continuing to struggle. Companies across the board have updated their guidance due to coronavirus disruption in the supply chain and demand in Asia, but we are yet to see updates based on the spread of the virus to the US, with the nation moving closer to lockdown.

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US Off-Price Retail: Two Companies Dominate the Market

Consumer demand remains high for off-price retail in the US. We present the defining characteristics of this typically brick-and-mortar market and discuss the top retailers by US market share—including Burlington, Nordstrom, Ross Stores and TJX Companies, Inc—with two players being particularly dominant. This report also discusses the physical footprint expansion of selected retailers, the role of e-commerce, growing product categories in the market and how traditional department stores are leveraging off-price channels.

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US Social Commerce Survey: Instagram, Influencers and Shopping

We discuss the use of Instagram by US shoppers, as part of our new report series exploring social commerce. Based on findings from a Coresight Research proprietary survey, we explore how often consumers use the photo- and video-sharing social platform to research, discover and buy products across multiple categories. In addition, we consider the impact of Instagram influencers on US social media shoppers.

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