Event CoverageShoptalk Europe 2024 Wrap-Up: Retailers as Data Firms, Fueling Retail Media, Unified Commerce and Generative AI Applications John Mercer, Head of Global Research and Managing Director of Data-Driven Research June 19, 2024 Reasons to ReadCoresight Research is a research partner of Shoptalk Europe 2024, which took place during June 3–5, 2024, in Barcelona, Spain. The annual event brings together retail and e-commerce professionals to discuss industry trends, innovations and challenges. In this report, we present our top insights from this year’s event, covering topics such as artificial intelligence (AI) and generative AI (GenAI), unified commerce, retail media and new industry relationships, among others. Companies mentioned in this report include: Amazon, Bata, Currys, H&M, IKEA, Instacart, Kingfisher, Mars, Mattel, Mytheresa, Omni Talk, Otto Group, Procter & Gamble, Victoria’s Secret, Walmart, Zalando Other relevant research: Read our Shoptalk Europe 2024 daily and Startup Pitch coverage here Read more about the topics covered in this report: emerging technology, GenAI in retail, retail media Visit the Coresight Research Retail Technology Hub to explore reports, data and competitive landscapes on technology. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Analyst Corner: How Is AI Shaping MarTech?—Transforming Your Strategy via Agentic AI, with Manik BhatiaInnovator Profile: Chimeable—Generating Authentic Reviews and Scaling User Videos Through Social Media SyndicationInnovator Profile: Sotira—Managing Reverse Logistics and Offloading Surplus Inventory with AIRecent Conference Insights, from World Retail Congress to ICSC Las Vegas: Coresight Research Premium Subscriber Call, June 2025
