Question of the WeekWhat Key Strategies Did New Entrants Adopt for Singles’ Day 2020? Coresight Research November 23, 2020 QUESTION OF THE WEEK: What Key Strategies Did New Entrants Adopt for Singles’ Day 2020? During Singles’ Day 2020, we observed new entrants to the shopping festival adopt a number of strategies for China market entry or expansion, across different sectors. These include exclusive product launches, 3D online experiences and a focus on telling brand stories. This document was generated for Other research you may be interested in: Three Data Points We’re Watching This Week, Week 6: US Consumer and Retail Focus2026 Sector Outlook: US CPG—Volume Growth, GLP-1 Influence and Digital Acceleration To Drive CPG GrowthEarnings Insights 4Q25, Week 7: Dick’s Sporting Goods and Ulta Beauty Deliver Strong Growth; Kohl’s and Coty Face Market PressuresMarket Outlook: US Convenience Store Retailing—Charting New Paths Through Structural Headwinds