Insight Report
US Holiday 2018: Early Cyber Monday Readings
Key Points
- US Cyber Monday online sales are estimated to have reached $7.8 billion, up 18.3% from last year, according to Adobe Insights.
- US consumers spent a record $6.2 billion on Black Friday, up 23.6% from last year, according to Adobe Insights.
- With 28 days between Cyber Monday and Christmas, including Super Saturday, consumers have plenty of time to shop.
