Deep Dive 14 minutes PremiumUS Drugstores are Turning into Purveyors of Beauty and Wellness Coresight Research April 30, 2019 Executive SummaryIn this report, we explore the initiatives that US drugstore retailers have undertaken so far in the beauty and wellness space – and examine the opportunities. Major retailers CVS Health and Walgreens Boots Alliance have refreshed and redesigned beauty spaces in their stores and partnered with other retailers to provide exciting experiences to customers. CVS launched shops-in-shops called BeautyIRL at four of its pharmacies in October 2018. CVS implemented several initiatives in the health and wellness space, including its Project Health program (launched in 2006) and HealthHUBs (introduced more recently). In 2018, Walgreens announced a partnership with online beauty subscription retailer Birchbox, which includes revamped retail spaces at select Walgreens locations that look like mini Birchbox stores. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Exploring Retail Media Network Opportunities in the Convenience Channel: Insights Presented at NACS State of the Industry Summit 2024Groceryshop 2023 Day Two: Technology and Partnerships in the Grocery SpaceWeekly US and UK Store Openings and Closures Tracker 2024, Week 47: Big Lots Announces Even More Store ClosuresData Dive: How US Consumers Spent in 2022—and Why Services Are Yet To Fully Bounce Back