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Flash Reports 7 minutes

US CPG Sales Tracker: Consumers Stick With Online CPG Shopping, Even as Stores Reopen

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Coresight Research

What's Inside

The Coresight Research and IRI monthly US CPG Sales Tracker provides our data-driven insights into online sales trends in the US CPG industry—covering the product categories of food & beverage; health & beauty; and general merchandise & homecare.  

In this report, we present five key insights from June 2020 across the following metrics: 

  • Year-over-year growth of CPG e-commerce sales versus growth in total CPG sales, as well as online penetration rates in food and nonfood CPG 
  • Online sales growth by category type 
  • Breakdown of online sales by category 
  • Sales growth of food & beverage categories online 
  • Sales growth of nonfood categories such as beauty and homecare online 

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