What's Inside

Driving margin expansion is increasingly challenging in a highly competitive retail environment and amid growing uncertainty around tariffs and trade agreements that affect input costs and product prices. Achieving sustainable and profitable growth requires businesses to overcome multiple challenges across various business functions.

We analyze proprietary survey findings to uncover the key challenges for brands and retailers and examine which technologies retail companies are prioritizing to solve them.

Read this report to explore the path to profitability across the retail value chain, from partnerships and product assortment to retail media to delivery and returns. Plus, understand how to reach ROI (return on investment) goals by future-proofing technology investments.

Data in this research report include:

• US online retail sales and e-commerce penetration, 2024–2029E
• Coresight Research survey findings—Extent of selected profitability challenges among US brands and retailers; top challenges for brands and retailers in selected business functions; current technology investment levels and future plans

This report is produced and made available to non-subscribers of Coresight Research in partnership with Rithum, an end-to-end provider of network capabilities and platforms for building durable and sustainable e-commerce businesses for brands and retailers.

Other relevant research:

• 2025 Tariffs: Impacts on the US Consumer Economy—Infographic
• Retail 2025: 10 Trends in Retail Technology
• Visit the Coresight Research Retail Technology Hub to explore reports, data and competitive landscapes on technology.
• Retail 2025: 10 Trends Shaping the Retail Media Market
• Read more reports on retail management and retail media
• All Innovator Research from Coresight Research

Non-subscribers can access the report by completing the form on this page. The report will arrive in your inbox upon completion of the form.