Insight ReportThe New Value Retailers: Online Marketplaces Challenge Brick-and-Mortar Budget Formats Coresight Research February 23, 2021 Reasons to ReadThe value retail sector is expanding beyond traditional brick-and-mortar budget formats (including discount variety retailers such as dollar stores) with the emergence of online value marketplaces. E-commerce platforms that have adopted value positionings have seen success over the past few years. We see their growth as presenting challenges to predominantly offline retailers in the value retail sector. We discuss the key e-commerce players in the increasingly competitive global value retail sector. Our focus is on the US, the UK and China. CONTENTS What’s the Story? Why It Matters The New Value Retailers—Online Marketplaces: In Detail Established Online Value Marketplaces: Pinduoduo and Wish Amazon: Low-Priced Third-Party Sellers and Dynamic Pricing Emerging Online Value Marketplaces Online Value Marketplaces Enable the Shift to Value What We Think Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Weekly US and UK Store Openings and Closures Tracker 2025, Week 3: Joann Files for Bankruptcy Again as US Closures Cross 2,000Sustained Stimulus Measures Give Rise to Consumer Optimism: China Consumer Survey Insights2026 Sector Outlook: Global and US Luxury Goods Retailing—Rebound Despite Challenges in Shopper BaseRetail Crime and Shrink: More Shoppers Say No to Locked-Up Merchandise; Self-Checkout Gets a Makeover