Insight Report 8 minutes PremiumThe Fung Global Retail & Technology team attended JCPenney’s analyst meeting today in Plano, TX. Coresight Research August 19, 2016 Executive Summary CEO Marvin Ellison characterized the company as having turned the corner, and as now targeting growth and profitability. The company aims to return to profitability this year and to generate EPS of $1.40–$1.55 in 2019. Management has simplified and clarified the company’s strategy and made an effort to get to know its emerging customer profile and give her what she wants and needs. Focus areas include providing her with value (in terms of utility and ease of shopping), offering a beauty solution, becoming a destination for special (i.e., plus) sizes, and enabling her to refresh her home. At the same time, JCPenney is working to improve its supply chain, technology, and omni-channel and in-store entertainment offerings. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: Global Economic Outlook Looking More Positive: What’s NewGenerative AI Latest: Indemnity for Platform Users; Image-Generation Updates from Adobe and CanvaAnalyst Corner—Affiliate Advertising, with John Harmon: Another Channel for Brands and Retailers To Reach ConsumersWeinswig’s Weekly: Beauty and Wellness—Rediscovering the 50+ Woman