Insight Reports 12 minutes PremiumThe 12 Weeks of Holidays: #11—Our Predictions for a Digital December in US Retail Erin Schmidt Author By Coresight Research December 10, 2020 What's InsideThis report is part of The 12 Weeks of Holidays series, in which we present key data, trends and observations as we count down to the peak holiday season. In this report, we present our expectations for a digital December and analyze the implications for US retailers. We cover recent retail traffic trends, mobile commerce and digital selling tools, popular online product categories, and online-order fulfillment and last mile-delivery. Click here to read the previous report in the 12 Weeks of Holidays series, which explores trends in footfall to retail stores among US shoppers. Click here to read all Coresight Research coverage of US holiday retail. CONTENTS What’s the Story? Why It Matters Our Predictions for a Digital December in US Retail: In Detail Physical Retail Traffic Drops, While Online Sales Surge Mobile Commerce: Retailers and Brands That Optimize Digital Selling Techniques Will Convert Shoppers This Holiday Top Online Product Categories: Apparel and Electronics Prove Popular Online-Order Fulfillment and Last-Mile Delivery: Opportunities for Competitive Advantage What We Think December 10, 2020 Premium This report is for Premium subscribers only. Learn more about subscriptions here. Other research you may be interested in:
