Insight ReportThe 10.10 Shopping Festival 2021: A Primer Coresight Research September 20, 2021 Reasons to ReadThe second annual 10.10 Shopping Festival will take place on October 10, 2021. This year, Coresight Research has partnered with livestream shopping platforms Smartzer and CommentSold and live, one-to-one selling platform Ghost Retail to bring a livestreaming focus to the 10.10 Shopping Festival. We explore the details in this free report. Click here to access Coresight Research’s coverage of the 10.10 Shopping Festival as our reports are published in the lead-up to the event, and to view our coverage of the shopping holiday last year. Click here to read more about livestreaming e-commerce. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Analyst Corner: Five Key Insights from US Black Friday 2025 and What They Mean for the Rest of Holiday 2025, with Anand KumarConsumer Sentiment Shows Signs of Improvement Amid Temporary Tariff Reduction: China Consumer Survey InsightsSeasonal Shopping, 1Q26—Expectations for Valentine’s Day and Presidents’ Day: US Consumer Survey Insights ExtraFinancial Sentiment Falls to 14-Month Low Ahead of Reciprocal Tariffs, But Policy Measures Aim to Stabilize Economy: China Consumer Survey Insights