InfographicTariffs Prompt Pull-Forward Purchases: What Are Consumers Buying Early?—Data Graphic John Mercer, Head of Global Research and Managing Director of Data-Driven Research September 11, 2025 Reasons to ReadHow are consumers shifting their purchases due to tariffs? This data graphic explores the extent of early shopping in US retail, by category, and the extent to which consumers expect to buy less later in the year. This graphic is based on a proprietary September 2025 survey of US consumers. Other relevant research: Holiday Shopping Starts in the Summer: Tariffs Trigger Ultra-Early Holiday Shopping in 2025—Data Graphic The Coresight Research US Consumer Survey Databank provides additional insight into US consumer behaviors from our weekly surveys. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Earnings Insights 4Q24, Week 2: Columbia Sportswear, Mondelēz and Tapestry See Sales Growth; Clorox, Estée Lauder and PepsiCo Report DeclinesAnalyst Corner: Analyzing Supply Chain Challenges and Solutions for the Apparel, Footwear and Department Store Sectors, with Aditya KaushikSentiment, Tariffs and Inflation—What the Consumer Is Thinking: US Consumer Survey InsightsChina’s 6.18 Shopping Festival 2025: Promotion Rules Simplified, Extended Festival Duration and Governmental Strategies
