Event Coverage 8 minutesRegister for Free AccessTakeaways from Salesforce Dreamforce 2018: The Final Wave of AI is Just 1–2 Years Away, Plus the Pressure for Change in Social Media Coresight Research October 3, 2018 Executive SummaryThe Coresight Research team attended the Dreamforce software conference and analyst day hosted by software firm Salesforce, which was held September 25–28 in San Francisco. Our takeaways from this event include: Salesforce is focused on helping its users deliver seamless experiences through a 360-degree view of their customers. By helping people to rethink the world and core nonbusiness elements such as citizenship and governments, Salesforce can eventually impact much more than just businesses. The evolution of artificial intelligence (AI)comprises four waves and we are currently in the third wave in which digitalized real-world data contribute to AI’s development. Tech platforms, especially social media firms, are in an “arms race” for consumers’ attention and in doing so are pitching supercomputers against the human brain. Campaigners for more humane technology are arguing against this trend. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Weekly US Store Openings and Closures Tracker 2025, Week 16: 7-Eleven To Close 300+ Stores; Plus Updates on Drugstore ClosuresConsumer Sentiment Falls Further After Stock-Market Sell-Off; Plus, Social Commerce in Focus: US Consumer Survey InsightsRetail Crime and Shrink: More Shoppers Say No to Locked-Up Merchandise; Self-Checkout Gets a MakeoverEconomic Sentiment Climbs; Walmart Overtakes Lowe’s in Home-Improvement Sector: US Consumer Survey Insights