Flash Report 3 minutesRegister for Free AccessSuper Bowl Retail Preview: US Shoppers to Spend $14.8 Billion on 2019 Game Festivities Coresight Research January 28, 2019 Executive Summary U.S. consumers are expected to spend a total of $14.8 billion on festivities for the Feb. 3 Super Bowl, down slightly from $15.3 billion last year. Average spend will be $81.30, flat with last year. This spending decline is primarily due to fewer people planning to watch the game this year: 182.5 million compared to 188.5 million last year. Please Login to read the full report. Not a member? Register for a free user account. This document was generated for Other research you may be interested in: April 2023 China Retail Sales: Total Sales Accelerate Further as Most Sectors Continue To See Strong GrowthUnderstanding Cross-Channel and Cross-Category Shopping: US Consumer Tracker Extra, July 2023Insights Video: US Retail and Consumer OutlookWeekly US and UK Store Openings and Closures Tracker 2024, Week 21: Superdrug Announces UK Store Expansion