Data-driven insights that help companies navigate the changing retail and technology landscape. LEARN MORE
Deep Dives 16 minutes

Subscription Commerce: A Box for Everything and Everyone

Coresight Research

Key Points

  • Recent years have seen a proliferation of online subscription box service companies that focus on a large variety of products such as food, apparel, cosmetics, toys, etc.
  • Subscription box services consist of replenishment boxes for regular, frequently used products or curated items that allow subscribers to try new products tailored to their personal tastes.
  • The boom in the subscription model poses at least some competitive threat to conventional retailers and product manufacturers, who have been responding by launching their own subscription services or acquiring subscription startups.
  • There looks to be room in the market for only a few subscription box services per category, as consumers cannot have an infinite number of subscriptions. Some of the largest and most established online subscription services are not profitable, putting into question the longer-term validity of this business model.

This report is for paid subscribers only. Learn more about subscriptions here.

Other research you may be interested in:

Do NOT follow this link or you will be banned from the site!