Insight Report 4 minutes PremiumStarbucks Reserve: The Coffee Shop of the Future? Coresight Research October 27, 2015 Executive Summary On October 21, Starbucks opened Starbucks Reserve, a new concept store, in Central London. The store features table service and a coffee-tasting corner where customers can interact with the baristas. Starbucks Reserve offers coffees sourced from microplantations and boasts five different coffee-brewing methods. From 4 p.m. on, the store serves wine, craft beer and sharing plates. Tables are designed for mobile device users, with wireless charging and laptop sockets. A number of innovations introduced at Starbucks Reserve are likely to be replicated in regular Starbucks outlets. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Mass Merchandiser and Warehouse Club Shopping in Focus—Walmart Leads; High Purchase Rates for Daily Essentials: US Consumer Survey InsightsCoresight Bites: America’s Biggest Furniture and Home-Furnishings RetailersMay 2023 Monthly Consumer Update: US, UK and ChinaCES 2024: Tech Trends Set To Reshape Retail in 2024—Personalization, Supply Chain Optimization and More