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Singles’ Day 2021: Key Trends in Product Drops

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Coresight Research
Author By Coresight Research November 17, 2021

What's Inside

Singles’ Day, 11.11, is considered the prime time for brands to launch new products for the Chinese market. Our report identifies key trends in new product launches during Singles’ Day 2021.

We examine emerging trends across the following areas:

  • Platform-brand collaboration
  • Innovative products
  • Limited edition designs and packaging
  • Virtual products and NFTs
November 17, 2021 Premium

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Tags:E-commerce (Online Store), Livestreaming, Beauty Brands and Retailers, Consumer Packaged Goods, E-Commerce Platforms, Luxury Brands and Retailers

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