Insight Report 5 minutes PremiumSingles’ Day 2018: Assessing the Slowdown in Total E-Commerce Growth Coresight Research November 28, 2018 Executive Summary According to data from China-based data services firm Syntun, the total transacted gross merchandise value (GMV) across various e-commerce platforms on Singles’ Day totaled ¥3 billion ($45.2 billion). Alibaba continued to take the lead in the overall sales in this year’s Singles’ Day, accounting for 67.9% market share. JD.com and Suning.com strived to enhance the retail experience through technology with the former envisioning “Boundaryless Retail” and the latter adopting a smart retail strategy. Both retail companies drove sales through enhanced technologies. Total Singles’ Day e-commerce sales growth slowed this year. Yet the festival continues to make China’s retail sector more vibrant, provides opportunities to acquire new customers, and accelerates online-offline integration. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: US Store Tracker Extra, June 2023: Walgreens Adds 2 Million Square Feet to ClosuresAvoidance Up, Activities Down: China Consumer TrackerWeinswig’s Weekly: US Retail Bankruptcies Jump 10X in 2023Indications of a Summer Wind-Down Emerge: US Consumer Tracker 2023, Week 34