Deep DiveRetail-Tech Landscape: Retail Media Vijay Doijad, Analyst April 13, 2023 Reasons to Read We published an update to this report in June 2025, which you can access here: Retail-Tech Landscape: Retail Media Retail media is a key advertising channel, providing retailers with a new revenue stream and marketers with a valuable opportunity to reach consumers. We highlight key industry trends in retail media and present selected companies globally whose technology solutions are helping retailers to build and optimize their retail media capabilities. Categories covered in this landscape are: Digital marketing platforms In-store advertising Marketing personalization platforms Retail analytics Experiential technologies Retail media accelerators Companies mentioned in this report include: AdAdapted, Aki Technologies, Banyan, Firework, Obsess, Octane AI, Pathr.ai, Placer.ai, RetargetLinks, Swiftly Our landscape infographic summarizes the companies outlined in this report. Other relevant research: A Guide to Multiplying Retail Media Dollars The Evolution of Retail Media: Five Trends To Watch More Coresight Research reports on retail media All our Retail-Tech Landscapes spotlighting innovators that are disrupting the retail industry Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Mass Merchandisers, Warehouse Clubs and Discount Stores: Themes, Concepts and Innovators—Target at a Crossroads, Dollar Stores Revive and Warehouse Clubs Gain MomentumAnalyst Corner: Constrained Consumers Could Soon “Get to the Goods” Again—Evolving In-Store Loss Prevention, with John HarmonUS Online Grocery Survey 2025: Full-Basket Orders Increase as Delivery Retains Its Dominance—InfographicEarnings Insights 1Q25: Wrap-Up—Growth Outpaces Declines Across Most Sectors
