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Reshaping Supply Chains for the 2020s: #1—The Consumerization and Digitalization of Product Design

What's Inside

In our Reshaping Supply Chains for the 2020s series, we analyze the technologies and trends that are enabling the evolution of the supply chain. In this report, we discuss the consumerization and digitalization of product design, which will influence change in retail supply chains as we head into the 2020s.

This report considers the following key topics:

  • The failure rates of new products
  • Consumers’ and buyers’ attitudes to product innovation—and how retailers can respond
  • The impact of design on the bottom line
  • Technologies that enable companies to be innovative—including 3D design, artificial intelligence and augmented reality

Click here to read the first report in this series, Reshaping Supply Chains for the 2020s: Part 1—Five Forces Impacting Supply Chains.

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