Deep DivePrivate Label vs. Name Brands: Uncovering Growth Opportunities in the US Food and Beverage Market Sujeet Naik, Analyst Sector Lead: Anand Kumar, Associate Director of Retail Research July 26, 2023 Reasons to ReadWe explore key trends and new opportunities in the US food and beverage private-label market using data from analytics firm Circana as well as proprietary Coresight Research surveys. Data in this research report include: Private label vs. name brands in US food and beverage—sales growth, market share, growth in average price per unit US consumers’ response to inflation in grocery—changed shopping behaviors Top edible categories in which private label and name brands have recently gained share Companies mentioned in this report include: Albertsons, Aldi, Costco, Kroger, Lidl, Target, Walmart Other relevant research: Market Navigator: US Grocery Retailing—Exploring Growth, Inflation, Competition, Trends and Strategies US Online Grocery Survey 2023: Insights into Shopper Behaviors, Quick Commerce and Meal Kits How US Consumers Are Shopping for Groceries: Analyzing Traffic, Ticket, E-Commerce and Private Label All our coverage of grocery retail Visit the Coresight Research Food, Grocery and CPG Retail Hub to explore sector data, reports and company profiles. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: August 2025 US Retail Sales Outlook: July Strength and Improved Outlook Score Raise Retail Projection Above 4%Breathing Space for US Retailers and Brands: US Tariffs Paused for 90 Days But Hiked Further for ChinaInnovator Profile: Sotira—Monetizing Surplus Inventory with Automated Compliance, Logistics and Resale ChannelsGroceryshop 2025 Wrap-Up: Reinventing Grocery for an AI-Driven, Health-Focused and Value-Conscious Era