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Karl Lagerfeld for Riachuelo

Executive Summary

  • In late April, LF Brazil attended the Karl Lagerfeld Riachuelo fashion show at São Paulo Fashion Week, when a 75-piece capsule collection for the Brazilian department store Lojas Riachuelo (GUAR 3) premiered.
  • The collection is affordable, with pieces ranging from approximately R$39.90 (US$11) to R$399.90 (US$113).
  • The Karl Lagerfeld brand expects to expand into Brazil permanently in the coming years, according to company CEO Pier Paolo Righi.

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