Holiday Bites: US Consumers’ Holiday Spending Expectations—Survey Update Coresight Research December 24, 2020 Reasons to ReadOur Holiday Bites series features bitesize information on the shape and scale of consumer demand, retail sales and category performance in the 2020 holiday season. Click here to see more Holiday Bites as well as our in-depth research reports on US holiday retail. Click the image to read more about the topic. A substantial proportion of US consumers expect their total, final holiday spending to be lower than last year. However, some 48% expect their total holiday spending to be less than last year, down five percentage points from 53% last month, due to fewer consumers planning to spend a lot less. Encouragingly, some 15% expect to spend more for the holiday season than last year, up seven percentage points from last month—the highest level we have seen in our weekly surveys since we started asking this question in July. This document was generated for Other research you may be interested in: US Grocery Retailing—Real Estate Insights: Value and Specialty Grocers Drive Polarized ExpansionUS Tariffs: Divergence Between Consumer and Business Sentiment and What It Means for RetailThe Beauty Conversion Architecture: From Discovery to Purchase—Powering Beauty Companies’ Growth in 2025 and BeyondRetail-Tech Landscape: Retail Media
