Deep Dive 37 minutes premiumDeep Dive: Profiling Ten of the World’s Biggest E-Commerce Marketplaces, from Alibaba to Zalando Author By Coresight Research September 17, 2018 Key PointsIn this report, we profile ten of the world’s biggest e-commerce marketplaces and look at the global prospects for e-commerce growth. Marketplaces aggregating third-party sellers have been growing their share of e-commerce. According to Euromonitor, marketplace sales accounted for 41% of all online retail sales in 2017, up from 17% in 2008. Amazon and Alibaba are the two biggest international players in e-commerce today, largely because their respective home countries, the US and China, have been early and fast adopters of online retail. Smaller Chinese companies such as Kaola and Pinduoduo are finding niches to focus on to chip away at the near-duopoly of Alibaba and JD.com in Chinese e-commerce. Retailers including Walmart and Zalando have been moving into marketplace formats in order to bolster their online offerings. Young and less-urban populations along with high rates of GDP per capita growth appear to correlate with greater reliance on e-commerce. India and parts of sub-Saharan Africa could be the next regions to experience an e-commerce boom. September 17, 2018 premium This report is for Premium subscribers only. Learn more about subscriptions here. Other research you may be interested in: