Deep Dive 37 minutes PremiumDeep Dive: Profiling Ten of the World’s Biggest E-Commerce Marketplaces, from Alibaba to Zalando Coresight Research September 17, 2018 Executive SummaryIn this report, we profile ten of the world’s biggest e-commerce marketplaces and look at the global prospects for e-commerce growth. Marketplaces aggregating third-party sellers have been growing their share of e-commerce. According to Euromonitor, marketplace sales accounted for 41% of all online retail sales in 2017, up from 17% in 2008. Amazon and Alibaba are the two biggest international players in e-commerce today, largely because their respective home countries, the US and China, have been early and fast adopters of online retail. Smaller Chinese companies such as Kaola and Pinduoduo are finding niches to focus on to chip away at the near-duopoly of Alibaba and JD.com in Chinese e-commerce. Retailers including Walmart and Zalando have been moving into marketplace formats in order to bolster their online offerings. Young and less-urban populations along with high rates of GDP per capita growth appear to correlate with greater reliance on e-commerce. India and parts of sub-Saharan Africa could be the next regions to experience an e-commerce boom. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: Fashinnovation’s Worldwide Talks 8: Entrepreneurship, Sustainability and Technology To Drive Fashion in 2023Weekly US and UK Store Openings and Closures Tracker 2023, Week 14: Harbor Freight Tools and Urban Outfitters Drive US OpeningsWeinswig’s Weekly: Navigating the Challenging US Retail LandscapeMarch 2023 US Retail Sales: Growth Decelerates from February