Executive Summary

• Rising disposable income and growing awareness of international brands have caused Chinese shoppers to seek imported goods.
• Cross border e-commerce platforms are the most efficient means for international retailers to access the China market.
• JD Worldwide is the cross-border service of JD.com and operates both a third-party market place and self-operating models.
• JD is deftly positioned to capitalize on this opportunity given its understanding of evolving Chinese customer preferences and the regulatory landscape. They are committed to providing authentic products and have extensive logistics capabilities.