Deep Dive 13 minutes PremiumCannabis Insights: The Marijuana Consumer Coresight Research December 11, 2019 What's InsideThe legal market for marijuana continues to grow, and with it grow the opportunities for brands and retailers to serve recreational and medical users of the drug. This report presents the surprising results of a survey of marijuana users in US states where marijuana is legal for recreational uses, including: Who uses marijuana How often they use it Why they consume it, including medical and nonmedical reasons Popular methods of consumption (hint: old school rules) Where they purchase marijuana How much the average user spends Use of cannabidiol (CBD) among marijuana users and the impact of marijuana use on alcohol consumption For a number of metrics, we provide breaks by medical/nonmedical users of marijuana. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: CES 2024 Day One: Elevance Health, Intel, L’Oréal and Walmart Drive Customer-Centric InnovationTop Tech for US Drugstores and Pharmacies: A Prescription for Digitally Enabled SuccessConsumers Cut Back Amid Inflation Concerns: US Consumer Survey Insights10 US Consumer and Retail Trends 2024: Insights Presented at Lectra’s Ideation 2023