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China National Day Golden Week 2020 Preview: A Focus on Smaller Tourist Groups and Safe Travel

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Coresight Research

What's Inside

With China’s National Day holiday fast approaching, we present our expectations for outbound international travel and domestic travel by Chinese tourists during Golden Week 2020.

In this report, we offer insights across the following key topics:

  • The impact of the pandemic on outbound international travel
  • Our estimates of the number of domestic Chinese tourists and per capita spending
  • The preferential policies that both provinces and companies are offering to attract tourists and drive spending in the wake of the Covid-19 crisis
  • A focus on safe travel—including the increasing popularity of smaller-sized group travel packages
  • The Mid-Autumn Festival—and the estimated sales performance of mooncakes this year

Click here to read our Global Tourism report about the pivot of China’s travelers to domestic tourism, based on key findings from a Coresight Research proprietary survey.

Click here to view Coresight Research’s ongoing coverage of the coronavirus crisis.

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