Insight Report 9 minutes PremiumAR and VR Technologies in Retail: New Applications in a Coronavirus World Coresight Research April 1, 2020 What's InsideThe global coronavirus outbreak is causing supply chain disruptions and widespread home quarantines, which have implications for the augmented and virtual reality technologies market. We consider the impacts of the pandemic on supply and demand, as well as the potential boost it may provide in commercial adoption. We discuss the growth of the global AR and VR market and expected spending in 2020. In addition to employee training and customer engagement, we offer examples of further applications of AR and VR technologies in retail, including the following: AR mobile gaming, which drives traffic in physical stores In-app purchasing functionality VR stores and showrooms in the fashion sector VR headsets for consumers Read more in our deep dive into the use of reality technologies in the home sector: Can AR and VR Be Game Changers in Furniture Retail? This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: March 2023 China Retail Sales: Total Sales Growth Accelerates as Many Sectors Report GainsUS Retail and Consumer Outlook, August 2023Market Outlook: US Food Away from Home—A Challenging Economic Backdrop To Weigh on Growth in 2023US Apparel and Beauty Spending Tracker, June 2023: Clothing, Footwear and Beauty Spending Growth Up; Women’s and Girls’ Clothing Outperform
