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April 2020 US Retail Traffic and In-Store Metrics: Traffic Declines by over 96%, but Less Steeply Toward the End of the Month

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Coresight Research

What's Inside

Coresight Research’s monthly reports keep you up to date on US and UK retail sales, US retail traffic and in-store metrics, selected US retailers’ same-store sales and key global consumer indicators. Click here to view our full collection of Monthly Reports.

Highlights from our April 2020 Retail Traffic report:

  • April saw near-100% declines in US store traffic due to widespread coronavirus-led lockdowns for at least the first three weeks.
  • Nonessential retailers have been severely impacted by Covid-19 lockdowns—with the apparel sector experiencing the largest traffic decline.
  • By region, declines were fairly consistent, clustering at approximately 96%.
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