Insight Report 8 minutes PremiumAmazon Prime Day 2020: Expected October Timing To Draw Forward Holiday Spending Coresight Research July 16, 2020 What's InsideAmazon is seemingly postponing its Prime Day shopping holiday this year, from July to the fall. We present our expectations for the 2020 event and the impact of its postponement on the back-to-school and holiday shopping seasons, based on a proprietary survey of US consumers. This report also includes the following key content: The features and challenges of Prime Day over the years, and highlights from the 2019 event Our estimates for sales by Amazon on past Prime Days and our estimate for 2020 Our Prime Day 2020 outlook—considering three potential tailwinds Click here to read further Coresight Research coverage of Amazon Prime Day, including from past years. And click here to read all of Coresight Research’s coverage of US holiday retail. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: Innovator Matrix: Web3 for RetailConsumers Report Improvement in Financial Health: US Consumer Survey Insights 2023, Week 48In-Store Food and Beverage Shopping Receives Festive-Season Boost: US Consumer Survey Insights 2023, Week 53Weekly US and UK Store Openings and Closures Tracker 2023, Week 17: Bed Bath & Beyond Drives US Closures
