Deep Dive 20 minutes Premium10 Trends in the US CPG Market Coresight Research July 15, 2022 What's InsideUS consumer packaged goods (CPG) companies, such as Clorox and Unilever, are increasingly looking for ways to cater to evolving, post-pandemic consumer needs. In this report, we look at 10 trends impacting the US CPG market and discuss how companies targeting the market can capitalize on the changes we expect to see in 2022 and beyond. Our 10 covered trends include both multiyear trends—such as heightened demand for both sustainable and health and wellness products—and new trends such as increased brand collaborations and innovation, as well as expanded private label offerings. For more on the US CPG market, read our Retail Innovators report on CPG sustainability or dive into our US CPG Sales Tracker series. Contents (Click to navigate) Introduction 10 Trends in US CPG: Coresight Research Analysis Focus on Sustainability Health-Focused Startup Acquisitions Private Labels’ Increased Market Share Improved E-Commerce Presence Through DNVBs Increased Social Media Leveraging by Smaller CPG Brands Increased Multi-Channel Marketing by Traditional Players Personalized Experiences To Win Consumers Visible, Agile Supply Chains Product Collaborations Increased Innovation What We Think Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: RetailTech: Electronic Shelf Labels—A Boon or Burden for Consumers?US Social Commerce Survey 2023: Video-Centric Platforms and Influencers Offer Opportunities for BrandsNavigating Digital Transformation in Retail: Infographic—Australia and New Zealand in FocusConsumers’ Appetite for In-Store Shopping Remains Resilient: China Consumer Survey Insights