Insight Report 5 minutes Premium10.10 Shopping Festival 2021 Wrap-Up: Brand and Retailer Livestreams Draw Strong Consumer Engagement Coresight Research November 3, 2021 What's InsideThe second annual 10.10 Shopping Festival took place on October 10, 2021. This year, the event had a livestreaming focus, alongside its emphasis on charitable giving. In this report, we present a wrap-up of livestream performances from participating brands and retailers during the event, including: Total unique viewer numbers Total livestream watch time Total number of likes Total number of chats Click here to access Coresight Research’s coverage of the 10.10 Shopping Festival. Click here to read more about livestreaming e-commerce. This report is for paying subscribers only. Already a paying subscriber? Please log in to see the entire report.If you wish to learn more about our subscription plans and become a paying subscriber, click here. This document was generated for Other research you may be interested in: October 2023 US Retail Traffic and In-Store Metrics: Jewelry Sector Sees Positive GrowthEarnings Insights 3Q23, Week 4: Alibaba, Walmart and More Report Positive Sales Growth; Gap, Macy’s and Others See Sales DeclineHow US Consumers Are Shopping for Groceries: Analyzing Traffic, Ticket, E-Commerce and Private LabelVIP Awards 2023 Preview: Celebrating Community and Partnership in Retail
