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Retail-Tech Landscape: Livestreaming E-Commerce

Brands and retailers worldwide are racing to add live, interactive video experiences into their marketing strategy to remain competitive in the digital channel. This Retail-Tech Landscape comprises selected startups globally that can help retailers develop and launch livestreaming capabilities.

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Preview: Coresight Research’s Livestream Shopping 2021 Virtual Conference and Innovator Showcase—Unlock Next-Gen Live Commerce

We present a preview of Livestream Shopping 2021, a digital conference taking place on August 18, 2021. The event will see five innovative livestreaming-tech startups pitch their solutions, as well as a fireside chat and panel discussions with retail leaders and livestreaming influencers, who will present their insights into livestream shopping and consumer engagement.

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Livestreaming Latest, August 2021: M&A and Investments Continue; Brands Diversify Product Catalogs and Connect with Communities

As part of our Livestreaming Latest series, we present recent M&A and investment activity as well as three notable trends in the global livestreaming space—namely, the rapid launch of new brands, diversifying product catalogs and brands’ efforts to connect with consumer communities. We also offer examples of recent livestreaming events from retail companies globally.

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Retail-Tech Landscape: Digital Marketing

Amid the consumer shift to e-commerce, brands and retailers are looking to bring their brands and products closer to shoppers digitally, through social commerce, digital marketplaces and other online platforms. This Retail-Tech Landscape comprises selected startups globally that can help retailers execute their digital marketing strategies and achieve greater visibility online.

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Think Tank: China—The Vanguard in Luxury Consumption

Chinese consumers are at the forefront of luxury consumption. In this Think Tank, we present our market trajectory estimates and four key trends within China’s luxury retail growth. We also cover selected luxury brands and companies in China, and the role of e-commerce giants Alibaba and JD.com in facilitating China’s luxury ecosystem. Our report includes insights from our conversations with key personnel at Alibaba Group and JD.com.

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